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MARKETING

Walker is a creative agency specialising in advertising, packaging, content creation and activation. From well-loved beer and alcohol brands to leading FMCG products, we pride ourselves on big brand thinking, underpinned by a deep understanding of complex and highly regulated markets like the alcohol sector.

Our alcohol marketing approach relies on a consistent team of creatives, strategists and account handlers – all working together to get brands noticed. And with an average client relationship of over 11 years, it’s definitely working. We have team experience across the Carlsberg Group, Red Stripe, Kestrel and the cider and wine sectors.

Like to find out what we can do for your brand too?
Get in touch via hello@walkeragency.co.uk or call 01202 414200

What we can do for

you

01
strategy
Brand strategy
Brand workshops
Campaign planning
Media planning
Research & Insight
02
branding
Branding
Packaging
Brand guidelines
Brand assets
Photography
Global toolkits
03
campaign
TV & VOD
Video & animation
Content creation
Print & outdoor
Sampling & experiential
Shopper activation
04
digital
Full service social
Website design
Web development
Influencer marketing
Digital display
E-commerce
Great work even better results

Kestrel Lager - Broadening the appeal of a cult classic

We worked with Kestrel to broaden the appeal of their distinct, and uniquely brewed beer with our new brand positioning and integrated campaign. Kestrel is crafted in Scotland using the Holy Brewing Method, and offers a complex flavour and a divine taste experience. The unique flavour and brewing is something to celebrate, and the campaign does that but through the eyes of the consumer and people who live life boldly and in their own way.

The campaign aired across social, digital platforms and channels including Samsung TV Plus, Amazon and Insight TV’s international network. This was implemented alongside a documentary series on the renovation of a 1935 Riley Kestrel 9 and the transformation process; attempting to turn it into a land-speed record breaker!
integrated
Through-the-line Campaign
ownable
Brand Positioning
brand
Target Audience Shift

Pukka - FMCG Brand of the Year

We’ve worked with iconic brand Pukka for over 5 years to not only unlock new meal occasions and growth opportunities, but to bake them into popular culture. Our ‘Pukka for the People’ strategy has helped reposition them through multi-channel creative campaigns celebrating real people and how they enjoy Pukka up and down the country. From the new website, brand guidelines, packaging, strategic comms, digital and outdoor creative, and of course our TV ads, we keep two things in mind: 'be for the people' and standout by 'being more orange'.

"Walker is built of a close team of talented people with a wide breadth of experience and a collaborative can-do approach. They're a pleasure to work with, delivering results, and making it enjoyable on the way- a great extension to our team!"
Rachel Cranston - Head of Marketing
Grocer
Brand of the year
Growing
2x
Faster than
Chilled Pastry Market
Growing
8x
Faster than
Frozen Pies Market
Pukka Pies for the people

We turbocharge brand growth

In the last year alone…

• As lead creative agency for Pukka they’ve grown 2X Faster than the Chilled Pastry Market by reaching a younger shopper.

•We’ve created an international creative toolkit for Breathe Right and increased market share, navigating complex regulatory challenges.

•We’ve taken over the global social for candy brand Airheads and broken reach & engagement records amongst millennials.

•We’ve helped win significant new supermarket distribution for Monty Bojangles targeting 28-45 year old women with experiential, sampling & digital.

•We’ve reached a whole new Gen-Z & millennial audience with Mentos UK & US campaigns on TikTok.

A team with a proven track-record

Kestrel
We out-big the smalls and out-small the bigs

You’ll get top resources and talent with extensive alcohol brand experience, with small agency agility, speed, and overheads.

•You’ll experience a proactive agency that isn’t bogged down in process, that can make things happen fast

•You’ll see your budgets go much further

• You’ll get the attention you deserve as a client.
Let's get growing.
If you’re interested in working with us to help out-think your competitors, please complete the form and we’ll get right back to you.

Or if you’d prefer, simply send an email to hello@walkeragency.co.uk or call us on 01202 414200
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Nice things

Hitting The Ground Running On New Style Content With Drooly
Our April Fools’ Campaign for Chupa Chups UK Turned a fake product Into Their Most Impactful Social Moment Yet.
We took over King's Cross Station with Monty Bojangles with our Mother's Day experiential campaign.
Let's get growing.
If you're interested in working with us to help out-think your competitors send us an email and we'll get right back to you.