Our latest through-the-line campaign for OS Maps is subverting people’s new year mindset when it comes to the gym.

‘You’re an outsider, not an insider. Getting outside in winter can be hard but Ordnance Survey have got your back’

This January alongside Ordnance Survey we have been encouraging people to swap indoor exercise for the great outdoors, giving a fresh air perspective to their new year's resolution.

This campaign has got the whole office involved swapping the sweaty gyms for fresh air and great views. ⛰️🏃‍♀️

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